#content (41 links)
- Online Safety Act Notes for Small Sites — Russ Garrett russ.garrett.co.uk
- Automated Content Strategy and Tone-of-Voice Metrics jakobnielsenphd.substack.com
AI tools can analyze large volumes of content to provide metrics like readability, style, and sentiment. This allows companies to easily track content quality at scale and steer their content strategy using objective metrics.
- Zero-Click Content: The Counterintuitive Way to Succeed in a Platform-Native World - SparkToro sparktoro.com
Zero-Click content is content that offers valuable, standalone insights (or simply engaging material), with no need to click. Clicking might be additive, but it’s not required [...] but how can we get value if we can’t get trackable visits? Just like our marketing forebears did: through hard-to-measure brand lift.
Over the last 9 months we’ve deleted close to 80% of the marketing footprint off ibm.com. Tens of thousands of pages. The result is that traffic, conversion and all our experience and NPS metrics are up. It was a gross project but I’ll tell you about it.
Just build a normal website.
- Gut Check Time: The "Are You Sure You Want Organic Traffic" Checklist hitsubscribe.substack.com
- The Tragedy of Performative Content - Hit Subscribe hitsubscribe.com
Performative content is a recipe for slowly failing at content marketing, and more broadly at business, in a non-obvious way and without ever understanding why.
- A Content Model Is Not a Design System – A List Apart alistapart.com
According to Smith, the Internet actually limits attention, in the sense of a deep aesthetic experience that changes the person who is engaging. The business model of digital advertising incentivizes only brief, shallow interactions—the gaze of a consumer primed to absorb a logo or brand name and not much else.
- Content as a Service (CaaS) contentful.com
- Declaration of Content Independence - Elroyjetson elroyjetson.org
- Acquire app acquireapp.com
- LukeW | Netflix Makes Content the UI lukew.com
- we are all screen readers now (tecznotes) mike.teczno.com
At some point during the dot-com bust it turned out that the written word was the payload, and regular people started using alternative browsing devices to access text from the web. Arguments about device-independent, semantic markup and graceful degradation suddenly have an additional halo of legitimacy because they affect everyone.
- Jumpchart » Home jumpchart.com
Great idea, massively overpriced.
- Think Different: Maybe the Web's Not a Place to Stick Your Ads - Advertising Age - Digital adage.com
"Functionality, utility [...] brings a different level of engagement from consumers [...] Because it helps [people] to get something done, they come to them with a different mindset than they do marketing communications that interrupts, whether a TV comme
- Guardian Unlimited | Comment is free | Charlie Brooker: Supposing ... Sandi Thom is the musical antichrist guardian.co.uk
"There's a word for this sort of thing. It's not "art", it's "content". And it's everywhere, measured out by unseen hands, mechanically dangled over the replicants' flapping gobholes; flavourless worms for android hatchlings."
- Kevin Kelly -- The Technium kk.org
When copies are free, you need to sell things which can not be copied. Well, what can't be copied?
- What's the hubbub. Branded Content Agency: hubbub hubbublondon.com
We create attractive, entertaining, often blistering content which draws the consumer in by engaging them with the sort of stuff they are genuinely interested in.
- A List Apart: Articles: Greatest Copy Shot Ever Written alistapart.com
An understanding of what makes a piece of copy really good is one more useful device a web designer or developer can slot into his or her mental tool belt.
- Content AND Presentation : Journal : Mark Boulton markboulton.co.uk
"Typography has an important place in the web at the moment. Social interaction, and how to design for it, it a hot design topic [...] But don’t forget that the medium of social interaction is language, and the way language is shaped and looks is typogr
- Responsibility for accessible content » AlastairC alastairc.ac
A simple rule for good web sites: content is golden. In an accessibility context, structured content is golden. It a core responsibility of the site owner to ensure this is followed (not just the developer).
- A List Apart: Articles: Reviving Anorexic Web Writing alistapart.com
"Content is the heart of a brilliant user experience. From the body content to the alt text to the footer, the words that shape the page lie at the very center of an engaging visit." Amen.
- Better Content Management through Information Architecture - Boxes and Arrows: The design behind the design boxesandarrows.com
To implement a successful content management system, we have to go beyond business process and technology and understand how the organization, as an organism, interacts with and uses its content.
- Burning Questions • FeedBurner's View of the Feed Market blogs.feedburner.com
"We thought now was a good time to step back and talk about media consumption drivers, and how to accurately assess adoption of our increasingly feed-powered Webosphere (we did NOT just say "webosphere")."
The same emotional forces that prompt us to buy can also cause us to link, bookmark, and Digg. The context is different, as are the nuances, but it’s still a matter of providing compelling benefits in the form of content.
- Click here and other meaningless link phrases | 456 Berea Street 456bereastreet.com
"One of those things that you have to keep educating clients about: writing good and informative link phrases." About 5 or 6 times a day, normally.
- Vitamin Features » Redefining content management thinkvitamin.com
- QnECMS Content Mangement System | Accessible Content Management System: Quick and Easy (QnECMS) qnecms.co.uk
Quick & Easy Accessible CMS, Weblog and Podcasting Software.
- Accessibility statements and site viewing options | 456 Berea Street 456bereastreet.com
Glaucoma Research Foundation has a really well-written accessibility statement.
It’s time we designers stop thinking of ourselves as merely pixel people, and start thinking of ourselves as the creators of experiences. And when it comes to experience on the web, there’s no better way to create it than to write, and write well.
- MediaGuardian.co.uk | Media | BBC unveils radical revamp of website media.guardian.co.uk
The BBC today unveiled radical plans to rebuild its website around user-generated content, including blogs and home videos, with the aim of creating a public service version of MySpace.com.
- Content Brief 7nights.com
content is probably the hardest part of getting any kind of Web site up and running and that it’s made especially so when it comes to working with content outside of your own control.
- Creative Archive Licence Group creativearchive.bbc.co.uk
- A Rant (Mostly) About Web Content 7nights.com
Just as people don’t get design, they don’t usually get Web content either.
The goal of accessibility faced multiple challenges, all which are part of a bigger challenge